How it works

One campaign, start to finish

Five phases, from first call to close.

Sign

Proposal

An introductory call, then a written campaign proposal. Engagement terms, the fee and the advertising budget are agreed in a signed contract before any work begins.

Constant across every phaseWeekly delivery logs, a monthly account statement reconciling fees and spend against your balance, and a client dashboard showing budget invested, pacing and balance remaining. Ask us about it.

Quality

Reaching real readers, and reporting honestly.

A meaningful share of online ad traffic is automated rather than human. We filter for it, and we report delivery plainly rather than leaning on impressions and clicks alone.

Traffic quality

Our distribution process is designed to screen out non-human traffic and to work within modern privacy rules, without relying on third-party cookies.

Plain reporting

Clients see what was spent, where the budget stands, and how the campaign was delivered. Targeting and the media mix remain proprietary.

Fees

How engagements are structured

Fees and advertising budgets are set per engagement and agreed in a signed contract.

TERM I

One engagement fee

A single engagement fee covers a three-month campaign term, with optional extension. Payable by credit card or wire.

TERM II

Advertising budget, separate

The advertising budget is sent shortly before launch and held in a segregated client-funds account. Unspent funds are refundable, and a CPA attests that the funds were spent on the client’s campaign.

TERM III

Cash only

Cash fees only. No shares, options or warrants, and no fee tied to price, volume or any financing.

TERM IV

Clear exit terms

The engagement fee is non-refundable. A trading halt, change of plan or listing delay pauses the campaign, and unspent advertising funds are returned. Commitments cover deliverables, never price or volume.

Where next

Keep reading — in any order.

Limitations

The companies we decline, the services we do not offer, and the compensation we will not take.

See the limitations →

Trust & verification

Engagement records and references available in diligence, and how we communicate with clients.

See the trust page →

Work samples

Sample articles in the format we publish, each labeled as paid advertising.

See the samples →

Talk to us

A short introductory call. If there is a fit, a written proposal follows.

Contact us →